Moraira has more than 2,000 hectares under cultivation and 1,000 hectares of vineyards. The vineyard area, where they grow Muscatel grapes for wine making is away from from the coast, up in the hills, where the climate is a little cooler, and the land is not so valuable for villa development. There is farmers co-operative bodega in jalon on the main road just by the road bridge which has wine tasting. There is no charge and there are local red and white wines to taste. They sell a range of local wines as well as local olive oil, salad dressings and other local produce.